Atlas Representation — healthcare influencer marketing agency

Our approach

Strategy first, creators second.

Atlas does not sell posts. Every campaign starts with the objective, then works backwards to the creators, platforms and content formats that make sense for it. We source from our growing network and externally when the right campaign fit sits beyond an existing Atlas relationship.

  1. 01

    Understand

    We learn about your brand, product, target audience and marketing objectives.

  2. 02

    Strategise

    We develop a creator campaign tailored around those objectives.

  3. 03

    Source

    We identify relevant creators by audience, expertise, content quality and campaign fit.

  4. 04

    Negotiate

    We manage outreach, rates, deliverables, usage requirements and commercial terms.

  5. 05

    Coordinate

    We manage communication, content requirements, feedback, timelines and logistics.

  6. 06

    Launch

    Creators publish approved content according to the agreed campaign schedule.

  7. 07

    Report

    We bring together available activity and performance data with useful campaign insights.

Scope

What's included

Multi-Creator Campaigns

We build coordinated campaigns involving multiple relevant healthcare and medical creators, so brands reach different segments of their target audience through several trusted voices.

Creator Strategy & Selection

We identify creators based on niche, audience, platform, content style, demographics and the objectives of the campaign — not on follower count alone.

Campaign Management

Atlas manages creator communication, coordination, deliverables, timelines and brand requirements from first brief through to final delivery.

Campaign Strategy

We develop creator-led campaigns around your specific marketing objectives, rather than simply selling individual posts.

Content & Creative Direction

We work with creators to develop content concepts that communicate your message naturally while remaining appropriate for their audience.

Campaign Reporting

Where the data is available, we report on relevant campaign metrics such as views, engagement, reach and clicks so you can see how the campaign performed.

Responsible healthcare marketing

Healthcare content carries responsibility. Atlas campaigns use clear advertising disclosure, respect platform rules and applicable advertising regulations, and route messaging through the brand's own approval process. We do not guarantee results, and we do not ask creators to make unsupported medical claims. Atlas supports the workflow but does not replace the brand's legal or regulatory advisers.

Discuss Your Campaign

Frequently asked

Answers to common questions

No. Atlas designs each campaign around the brand's objectives, audience and budget rather than selling a fixed package of posts.