Creator sourcing
Find the right healthcare creators for your campaign
Atlas identifies creators based on audience, expertise, content quality, location, platform and campaign fit — not follower count alone. We can source from our growing network and externally when a brief requires it.
Direct answer
What does Atlas provide?
Atlas helps brands find doctors, healthcare professionals, students, educators and health-focused creators for campaign briefs. Sourcing uses Atlas's growing network and external research, so recommendations are not limited to represented talent.
Who it is for
A specialist partner for a specific brief.
For brand and agency teams that have a campaign concept but need help finding, evaluating and securing suitable healthcare creators.
Why creator marketing fits
- Healthcare creator discovery is fragmented across platforms and disciplines.
- Visible follower numbers reveal little about audience quality or commercial fit.
- Structured outreach and negotiation reduce internal workload and avoid inconsistent terms.
Creator fit
The voices a campaign may need
Atlas sources from its growing network and externally where appropriate. Every shortlist is built for the brief; inclusion here does not imply every creator is represented by Atlas.
Illustrative structures
How this campaign could be shaped
These are examples, not claims about completed client work. The actual structure depends on your objective, audience, budget and approval requirements.
Curated shortlist
A brief-led group of creator recommendations with rationale for audience and content fit.
Outreach and negotiation
Availability checks, rate discussions, deliverables and usage requirements managed centrally.
New-category search
External sourcing when a campaign needs a specialist voice beyond the existing Atlas network.
Delivery
From objective to reporting
- 01
Understand
We learn about your brand, product, target audience and marketing objectives.
- 02
Strategise
We develop a creator campaign tailored around those objectives.
- 03
Source
We identify relevant creators by audience, expertise, content quality and campaign fit.
- 04
Negotiate
We manage outreach, rates, deliverables, usage requirements and commercial terms.
- 05
Coordinate
We manage communication, content requirements, feedback, timelines and logistics.
- 06
Launch
Creators publish approved content according to the agreed campaign schedule.
- 07
Report
We bring together available activity and performance data with useful campaign insights.
Practical considerations
Plan the details early.
- Audience authenticity and geographic fit
- Previous partnerships and content quality
- Conflicts, availability and usage rights
- Professional relevance to the subject
Relevant guidance
Plan with the detail in view
Healthcare influencer marketing: a practical guide for brands
How healthcare influencer marketing works, which creators suit which objectives, and how to plan a multi-creator campaign responsibly.
How to choose the right healthcare creators for a campaign
A framework for selecting healthcare and medical creators: audience fit, credibility, content style, platform and commercial signals.
How to find doctors and healthcare creators for brand campaigns
A brand-side framework for finding and evaluating doctors, clinicians and healthcare creators for relevant campaigns.
Frequently asked
Answers to common questions
Start a conversation
Planning a healthcare creator campaign?
Tell us what you need to achieve. We’ll help shape the creator strategy, sourcing and delivery around your brief.